Our team

Antonio Santo

Founder & Director

Is the founder and CEO of JALEO. He is a journalist specialized in videogames, culture and technology. He was content manager at one of the most important electronic entertainment magazines in Spain, FS Gamer. He is also a member of the jury of the Fun & Serious Game Festival (Bilbao, Spain). Antonio has also a remarkable artistic career: he has spent more than 15 years working as musician and he has received many awards as a writer; he was the only Spanish poet invited to WEYA 2012 (international young artists encounter organized as part of the London Olympic Games).

Jaume Esteve

PR manager

Jaume has worked as a journalist both in mainstream media (El Confidencial) and video games outlets (IGN Spain) for the last ten years. He loves video games with a passion and has worked hard to make a living out of them, turning from journalist to PR. He has published several books about the history of Spanish video games (Ocho Quilates, una historia de la Edad de Oro del software español) or focused on some of the most iconic franchises ever developed in Spain (Promanager. PC Fútbol: Droga en el quiosco). He is currently attending a master’s degree to (hopefully) become a video games producer.

Albert Serra

PR manager

Albert used to miss school sometimes to stay home playing video games, until he realized that if he landed a job in the industry he could play at work instead. He holds a degree in Business Administration, which is as useful as it sounds dull. Now he puts all his experience and knowledge into marketing video games in the most innovative and efficient ways. He is also studying a master's degree in video game production, where he is developing his first game.


Apart from our core team, we collaborate with a selection of reputed professionals for some particular projects. If you need help with your game narrative, music for a soundtrack or a trailer, a new logo, a full rebranding or any other kind of consultancy or content, let us know


Our games writer consultant and localisation expert

He has been writing video games ever since 2005. He has been nominated twice for Best Narrative at the IMGA Awards and once for Excellency in Storytelling at Game Connection Paris 2015 for his work at Pendulo Studios (Runaway, Hollywood Monsters, Yesterday). He was eventually awarded Excellency in Storytelling at the American edition of Game Connection for the game Blues and Bullets by A Crowd of Monsters. When he is not writing, he translates video games into Spanish (Papers Please, Shovel Knight, Gods Will Be Watching…) and teaches in various universities across Spain.


Our resident musician

He is composer and multi-instrumentist, with a Degree from the Conservatorio Superior (Music Superior School) of Málaga in Music Composition and Guitar. He teaches music and works as composer and musical producer for all kind of media. He spends his free time playing for his rock band, MenInBand, and playing video games


Graphic designer and Artist

He’s got more than 5 years of experience under his belt in creating all kind of graphic assets, and he has worked for important international brands in their campaigns. He loves combining his many talents and looking for a unique approach, melting illustration and graphic design and following the latest trends. He is the author of many corporate images, such as this very website and Jaleo logo!